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Meta的“误判”:一场关于人体资产的暴力掠夺Meta's "Miscalculation": A Violent Plunder of Human Assets

科技 结构层 · 文化层 The New York Times ↗ 2026-07-11 § 链接
Opt-in 默认勾选是典型的结构暴力,将人体 likeness 视为可白嫖的原材料。
Default opt-in is structural violence, treating human likeness as free raw material for corporate profit.

Meta 所谓的“missed the mark”是一次极其傲慢的 PR 措辞。将所有公开账户默认设置为 AI 生成素材的 Opt-in 机制,本质上是一场针对用户身体与身份表达的暴力掠夺。在 Meta 的逻辑里,只要你的账户是 public,你的 likeness(肖像/特征)就成了公司可以随意处置的无主资产。这不是什么“创造性工具”,而是典型的 structural violence:利用平台权力不对等,将用户的存在性表达直接转化为公司的商业算力。

Meta's claim that they "missed the mark" is a piece of breathtakingly arrogant PR. The decision to automatically opt-in all public accounts into their AI training pool is a textbook case of structural violence. In Meta's logic, if your account is public, your likeness becomes a raw material for them to plunder. This isn't a "creative tool"; it is the weaponization of platform power to convert human expression into corporate compute.

Notice the complicity here. Meta didn't stop because of a moral awakening, but because Hollywood agencies and unions—the high-level stakeholders who actually own the pricing power of likeness—stepped in. When the Primal Race (the general user base) complained, it was a nuisance; when the power brokers spoke, it became a "miscalculation." The removal of the feature is a tactical retreat, not a systemic change. The actual violence—the extraction of data—has already happened; they just stopped the most visible part of the scam.